Chris van Voorden is Director of Internationalisation (i.e. Foreign Investments and Trade) at InnovationQuarter (IQ) – the regional economic development agency for the Greater Rotterdam-The Hague Area. Chris is a management team member and with his team responsible for promoting the region internationally and attracting and supporting foreign companies and investors to and in the region. Previous to his work at InnovationQuarter, Chris worked in various international marketing, sales and management positions at multinational corporations, such as Akzo Nobel, Numico and Danone. Chris holds a MSc degree in Business Administration from the Erasmus University Rotterdam, followed an international management program at McGill University Montreal and a post-graduate course at Clingendael, the Netherlands Institute for International Relations.