Vareska van de Vrande - Rotterdam School of Management, Erasmus University
Corina Kuiper - The Innovation Family
A crisis such as COVID-19 poses an immediate threat to companies’ innovation activities, as innovation requires slack resources. In particular, those innovations that are fraught with risks and where the outcomes are more distant in time, may be subject to a sudden resource cut. Prior research has stressed the importance for firms to engage in corporate venturing activities to ensure their long-term survival. Nevertheless, it is exactly those activities that are most vulnerable to crises as decision makers may find it hard to judge what the exact value is of these activities. As such, the ongoing investments in corporate venturing might be heavily affected by the current crisis. On the other hand, there is also evidence that firms that invest in innovation in an anti-cyclical way outperform others. Therefore, it is important to understand how the COVID-19 pandemic affect corporate venturing decisions and, in particular, under what circumstances firms decide to freeze their corporate venturing portfolios (do nothing), fight (invest) or flight (divest).
Corporate Venturing Network (CVN) and RSM/Erasmus University decided to conduct research on this topic. The research question is: “How does the COVID-19 pandemic affect decisions surrounding internal and external corporate venturing?” Since May 2020, data has been collected from 35 corporates in the Netherlands to understand the short- and medium-effects of the COVID-19 pandemic.
Reason to join:
We aim to create more resilience in the innovation and venturing activities of organisations to ensure long-term competitive advantage and to protect the (often more vulnerable) partners of those organisations.
Are you a corporate innovator, venturing manager or a startup collaborating with a corporate? Do you want to know how COVID-19 is affecting innovation and corporate venturing activities of large companies? Want to know what others are doing to create a more resilient organisation? Join us on September 24 to get the latest insights!
With its mission to be a force for positive change in the world, Rotterdam School of Management, Erasmus University (RSM) has firmly established its reputation over almost 50 years as one of Europe’s most international and innovative business schools.
RSM’s primary focus is on developing business leaders with international careers who can become a force for positive change by carrying their innovative mindset into a sustainable future. Our first-class portfolio of bachelor, master, MBA, PhD and executive programmes encourage people to become critical, creative, caring and collaborative thinkers and doers.
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